PDUB Past
PDUB Youth 2008-2009
PDUB Workshops 2008-2009
A lot of work went into the first year of PDUB Productions.
PDUB received guidance + support from our Community Advisory Board:
More PHOTOS >
View MEDIA CONTENT >
Mobile HI FI Tour Launch:
Saturday, September 26, 2009
Although officially designated by the city of Los Angeles in 2002, Historic Filipinotown (”Hi Fi” or “P-Town”) has few cultural or physical markers to indicate the area’s status. On September 26, 2009, PDUB Productions, a collaborative digital media project between the Pilipino Workers’ Center (PWC), Public Matters, UCLA Center for REMAP, HyperCities and local youth, launched its Mobile HI FI Tours to give the public a better understanding of the neighborhood’s character, significance, and rich cultural history. The culminating events for the first year of PDUB Productions (link to About PDUB), collectively titled “KAHAPON, NGAYON at BUKAS ng HISTORIC FILIPINOTOWN | HISTORIC FILIPINOTOWN: YESTERDAY, TODAY+ TOMORROW,” were a resounding success. A steady crowd showed up, even on a 95 degree L.A. day. The action-packed day was full of activity, including the debut of the Mobile HI FI Immigrant’s Guides, the inaugural run of PWC’s jeepney (our biggest and coolest mobile media device!) presided over by Honorary Committee Chair and LA City Council President Eric Garcetti, and a Barrio Fiesta to cap the evening.
So what was on the menu?
- * INDIVIDUAL FIESTA TICKETS: $50.
- * INDIVIDUAL JEEPNEY TOUR TICKETS: $20.
- * INDIVIDUAL WALKING TOUR TICKETS: FREE *limited spaces available.
- * SPECIAL EDITION PWC JEEPNEY T-SHIRTS: $20
Check out the pix below to relive the exciting day!
Getting Ready for the BIG DAY
A press conference, volunteer training, event set-up – all before 1 pm!
Mobile HI FI Tour Launch: WALKING TOURS
The Mobile HI FI Tours took place from 1-6pm, offered as walking tours with interactive mobile devices and local longtime residents a+ fantastic City Year volunteers serving as guides.
Mobile HI FI Tour Launch: JEEPNEY TOURS
We also unveiled the PWC Jeepney, an original 1944 Willy’s Jeepney (link to Jeepney Watch page) by the Sarao Company in the Philippines that made its way to Los Angeles via Washington State. St. Columban Church’s Father Brannigan blessed the jeepney before it set off on its inaugural ride and tour, led by Honorary Committee Chair and LA City Council President Eric Garcetti.
PWC BARRIO FIESTA Fundraiser
After sunset, the festivities continued with a barrio fiesta in PWC’s own backyard, set against the downtown skyline. The celebration included delicious Filipino food courtesy of Neri’s Filipino Bakery and performances from The Fighting Cocks, Re-D.mer, (aka Michael Walker), Belle, Florante, Haranistas from Silver Lake Adult Day Health Care Center, among others.
Funds raised through ticket sales + sponsorships provided support for PWC’s ongoing programs, such as Pilipino Trafficking Victims, the COURAGE Campaign, Immigration Assistance and Advocacy, and Youth Media (PDUB Productions).
Community Support
HONORARY COMMITTEE
PDUB received a lot of community support in its first year. Our Honorary Committee for “KAHAPON, NGAYON at BUKAS ng HISTORIC FILIPINOTOWN | HISTORIC FILIPINOTOWN: YESTERDAY, TODAY+ TOMORROW”:
- * Eric Garcetti, Event Chair, Councilman, District 13, Los Angeles City Council President
- * Fr. John Brannigan, SSC of the St. Columban Church
- * Ryan Carpio, Field Deputy, Los Angeles City Council District 13
- * Eftihia Danellis, Principal, School of Visual Arts + Humanities, Edward Roybal Learning Ctr
- * John Delloro, Executive Director, Dolores Huerta Labor Institute
- * Jess Espanola, Emmy Award Winner as Assistant Director of Animation, Simpsons
- * Argee R. Geronca, Graphic Artist
- * Victor Narro, Project Director, Downtown UCLA Labor Studies Center
- * Jannelle So, Host & Producer of Kababayan LA
SPONSORS
Office of LA City Council President Eric Garcetti, IDEPSCA, Kababayan LA with Janell So, Alpha Printing + Graphics, MIWON, Tribal Café, KIWA, SIPA, Good Girl Dinette, Sub_Urban Riot, Little Tokyo Service Center, Asian Journal, Bakit Why.com, Good, and Leimert Park Beat.
SPONSORSHIP LEVELS
Hi Fi Anghel (Hi Fi Angel) – $10,000
- * 8 Tickets to Barrio Fiesta Reception
- * 8 Tickets to Jeepney Tour
- * Jeepney can be brought to display at one event of sponsor’s choice
- * Name inside Jeepney (large font) for 1 year
- * Full Screen Ad projected on large outdoor screen at Fiesta
- * Name + logo prominently featured on HiFi Map to be used with all walking tours (year-long)
- * Banner on outside of Jeepney on event day
- * Name featured on event signage, press release, +XX event website
- * Can provide a branded give-a-way in event bag
Hi Fi Bayani (Hi Fi Hero) – $5,000
- * 8 Tickets to fundraiser Fiesta
- * 4 Tickets to Jeepney Tour
- * Name inside Jeepney (large font) for 1 year
- * Full Screen Ad projected on large outdoor screen at Fiesta
- * Small Banner on Jeepney (outside) on event day
- * Name and logo listed on HiFi Map to be used with all walking tours
- * Name featured on event signage, press release, + event website
- * Can provide a branded give-a-way in event bag
Hi Fi Kasangga (Hi Fi Ally) – $2,500
- * 8 Tickets to fundraiser Fiesta
- * 2 Tickets to Jeepney tour
- * 1/2 Screen Ad projected on large outdoor screen at reception
- * Name inside jeepney (medium font)
- * Name listed on HiFi Map to be used with all walking tours
- * Name featured on event signage, press release, + event website
- * Can provide a branded give-a-way in event bag
Forever Young: Special Youth Supporter – $1,500
- * Sponsor the expenses of a PDUB Productions student for one school year!
- * 6 Tickets to fundraiser Fiesta
- * 2 Tickets for Jeepney tour
- * Name inside Jeepney (medium font)
- * 1/4 Screen Ad on Outdoor Screen at Fiesta
- * Name featured on event signage, press release, + event website
- * Can provide a branded give-a-way in event bag
Hi Fi Kababayan (Hi Fi Countryman/woman) – $1,000
- * 4 Tickets to fundraiser Fiesta
- *2 Tickets for Jeepney tour
- * 1/4 Screen Ad Displayed on Outdoor Screen at Fiesta
- * Name inside jeepney (small font)
- * Name listed on the official Hi Fi Tour Map
- * Name featured on event signage, press release, + event website
- * Can provide a branded give-a-way in event bag
Hi Fi Kaibigan (Hi Fi Friend) – $500
- * 2 Tickets to fundraiser Fiesta
- * 2 Tickets for Jeepney tour
- * Name inside jeepney (small font)
- * Name listed on the official Hi Fi Tour Map
- * 1/8 Screen Ad on Outdoor Screen at Fiesta
- * Name featured on event signage, press release, + event website
Hi Fi Explorer – $250
- * 2 Tickets to fundraiser Fiesta
- * 1 Ticket for Jeepney Tour
- * Name listed on Outdoor Screen at Fiesta
- * Name listed on Official Hi Fi Tour Map
- * Name listed on event signage, press release + event website
